Who We Are
Better Beauty Box is a cruelty-free beauty subscription service operated in the United States and Canada. Our website address is: https://betterbeautybox.com.
What Personal Data We Collect and Why
Subscription & Orders
When you subscribe or place an order, we collect your name, email address, shipping address, phone number, and payment information. Payment details are processed securely by our third-party payment provider (Stripe) and are never stored on our servers.
Account Information
If you create an account, we store your name, email address, and shipping preferences to make future orders easier and to manage your subscription.
Contact Forms & Emails
When you contact us via our website or email, we collect your name, email address, and the content of your message so we can respond to your enquiry.
Cookies
Our site uses cookies to keep you logged in, remember your cart contents, and understand how visitors use our site. You can control cookie preferences through your browser settings.
- Essential cookies — required for the site to function (login, cart, checkout).
- Analytics cookies — help us understand site traffic and improve your experience (Google Analytics).
- Marketing cookies — used to deliver relevant advertisements and measure campaign effectiveness.
Analytics
We use Google Analytics to understand how visitors interact with our site. This data is anonymised and helps us improve our service. You can opt out of Google Analytics by installing the Google Analytics opt-out browser add-on.
How We Use Your Data
We use personal data to:
- Process and fulfil your subscription and orders
- Send order confirmations, shipping updates, and subscription notifications
- Respond to your questions and support requests
- Improve our website, products, and services
- Send marketing communications (only with your consent — you can unsubscribe at any time)
Who We Share Your Data With
We share your data only with trusted third parties that help us run our business:
- Stripe — payment processing
- USPS / courier partners — order fulfillment and delivery
- Google Analytics — website analytics
- Mailchimp / email provider — marketing emails (with your consent)
We never sell your personal data to third parties.
How Long We Retain Your Data
Order and subscription data is retained for as long as your account is active and for a reasonable period afterward to comply with legal and tax obligations. If you request account deletion, we will remove your personal data within 30 days, except where retention is required by law.
Your Rights
You have the right to:
- Access the personal data we hold about you
- Request correction of inaccurate data
- Request deletion of your personal data
- Withdraw consent for marketing communications at any time
- Lodge a complaint with the relevant data protection authority
To exercise any of these rights, contact us at hello@betterbeautybox.com.
Data Security
We take reasonable steps to protect your personal information from misuse, loss, unauthorised access, and disclosure. Our website uses SSL encryption, and payment data is handled by PCI-compliant providers.
Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date. We encourage you to review this page periodically.
Last updated: February 2026
If you have any questions about this Privacy Policy, please contact us at hello@betterbeautybox.com.